This episode is a little different than most YTPH interviews because in this episode, Chalene Johnson and I are talking about all things instagram.  From brand deals and affiliate marketing, to content tips and aesthetic, this episode is jam-packed with everything you need to know as an influencer (or aspiring influencer) to maximize how you use instagram in 2020. Believe it or not, whether you have less than 10,000 followers or way more, everyone has an influence. Yes, everyone! People will automatically trust you if they see you as a friend, and that’s why instagram is SO important.

📝 Click HERE to check out the show notes!

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Jordan is a health and lifestyle YouTuber and Instagrammer who gained popularity following the documentation of her 135lbs weight loss journey. Her content mainly focuses on healthy living, with video topics ranging from food and exercise advice to mental health, as well as the occasional fashion or makeup video. She hopes to use her influence to encourage her following to live as healthily as possible by sharing her own experiences in an honest and unfiltered way. 

📝 Click HERE to check out the show notes!

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Dr. Dray is a practicing dermatologist and YouTube content creator with over 700k subscribers to her channel, where she discusses skincare, health and wellness, and her life. Dr. Dray was an avid YouTube watcher before starting her channel. She quickly realized people were interested in skincare information, and as a dermatologist, saw potential for someone like her, with a background and education in skincare, to reach more people. She is able to balance her dermatology practice and her YouTube career, with an uncanny ability to commit to both.

📝 Click HERE to check out the show notes!

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Hey YouTube Power Hour Squad! 

Did you miss my YouTube LIVE? Fear not, this week’s solocast is a replay of my YouTube Live! 

As you all know, we have a lot going on in our world right now, but I feel that out of that darkness will come light and black voices will be amplified. I want to do my part. I want to do better. My goal and my mission with my bootcamp and with my podcast is to share the stories of women and their journeys through YouTube.

I’m going to be recording new episodes this summer, and I want to feature MORE black YouTube creators, share their stories, and amplify their voices. Let me know whose stories you want to hear on the podcast. 

Here are some of the black women I have already featured on the show:

Bianca Renee: How to Niche Down on YouTube For Faster Growth 

Asia Jackson: From Actress To Activist, Using the YouTube Platform for Social Issues 

CKey: Are you Being Authentically You on YouTube?

LaToya Codner: Tips for Being Yourself on YouTube 

Raven Elyse: The Secret to YouTube Success that you need to know 

Shan Boodram: How to start a good YouTube Channel People Will Watch

What is the Clickable Effect?

There are three components, two of which get talked about a lot, and a third one which I don’t feel like is talked about enough.

1. Titles: it’s not just about the keyword!
2. Thumbnails
3. Topic of your video: what are you talking about in your videos? Is it something people are actually interested in? It is something your true fan is interested in? Is it timely or relevant?

These three things work together to get people to actually want to click on your video.

In this episode, I’m going to go over the Clickable Effect, the stats you need to pay attention to, what makes a good title and thumbnail, the importance of having a clear topic, clickbait, and more.

I have also opened up my FREE 60-Minute Road to 100k Masterclass, where you can learn my ZERO TO INFLUENCE SYSTEM that I teach in my bootcamp, and the 3 biggest mistakes you might be making RIGHT NOW that is stifling your growth on YouTube. 

Don’t forget to subscribe, rate, and review! 

Xo Erika

CONNECT WITH ERIKA:

YouTube | Instagram | Facebook | Twitter

RESOURCES:

FREE EBOOK: How to Create Impactful Content During COVID-19 Pandemic

FREE MASTERCLASS: Zero to 100k Subscribers