What do you do when you’re searching for content that represents you but you find none? You make it yourself! In this episode, beauty YouTuber, Michaela Davert, stops by to share her story and her experience growing her channel and getting huge press and her top tips on how you can stand out with your uniqueness!

“I never came across a young woman with a disability and I thought why don’t I try to be that new face and change that?”

Michaela started on YouTube in 2014. She stumbled onto makeup videos and instantly fell in love with the industry. She was inspired by other Beauty YouTubers, but she soon realized that no one was making that content for people with disabilities. So she stepped up and decided to do it herself! She started spreading her positive energy and her message that having a disability is not a negative thing. As she says, “We all go through life with challenges and we should be grateful for what we have.”  From there, her channel started growing like it was on steroids. Now, she has over 38k subscribers and a combined total of over 1.4 million views!

“I have a story and a message that I want to share while doing what I love.”

Michaela is 19, lives with her family, including her twin brother, and she’s a junior in college pursuing a focus on digital marketing. She has Osteogenesis Imperfecta Type III, also known as brittle bone disease, a rare disease that affects 1 in 250k people but that does not dampen her bubbling and positive personality and her goal for being one of the next Covergirls. Her core audience is made up of teens and young adults who are looking to learn about another person’s perspective.

“I’m not a person that really cares what other people think. Those comments about you are really about themselves.”

Check out the show notes.

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the YouTube Power Hour Podcast Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram

Are you stuck in YouTube burnout hell or want to know the best ways to avoid it? In this episode, Beauty YouTuber Sari Reanna joins us and shares the details of her YouTube career and how she navigated burnout and came out on top!

“If you love what you’re doing, everything else is going to follow, everything else will fall into place.”

Sari is a 23-year-old full-time YouTuber who created a name for herself on YouTube by sharing her struggles with severe acne. She lives in Edmonton, Canada with her family and she’s grown her channel to over 125k subscribers and 15.2 million total video views! She was bored working at a makeup counter and not being able to share her passion for makeup with her co-workers, so she decided to start a channel. From there, she fell in love with the beauty community. That was in 2014.

“I am honestly living proof that anyone can start editing and start making YouTube videos.”

It wasn't until January 2015 that she really got serious and her posting frequency went way up. The video that put her on the map was a rant she did about her time working at Sephora towards the end of 2015. That video alone, over the next few weeks, skyrocketed her channel by almost a million views and tens of thousands of subscribers!

“People will come for your content, but ultimately, they’re gonna end up staying for you.”

After consistently posting 3 videos a week since January 2015, she noticed a disturbance in her energy. She was no longer making videos for the right reasons. Instead of the joy of sharing her experience and helping others, she was chasing numbers and statistics. So she took 5 weeks off YouTube to reconnect with herself. In this episode, Sari shares what led up to that and how else she handled her burnout to come back stronger.

“I needed to take a step back and remember why I love making videos and refuel my passion for it.”

Check out the show notes.

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the YouTube Power Hour Podcast Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram

Never be left in the dark about branding your YouTube ever again! Influencer Branding Specialist Megan Acuna is here to take care of you, sharing everything you need to know to make yourself into a top-notch brand! She is also a bootcamper and in this episode, she answers a ton of audience-submitted questions as well.

“Functional and readable is always better than pretty.”

Before diving into YouTube, Megan’s first job out of college was as a Social Media Manager. Working at the company, she saw them spending tons of money and getting very poor designs in return. She stepped up and volunteered to handle their designs and get some experience at the same time. Her work was so amazing that other companies came knocking, asking her to freelance with them.

“I think every single item that you show in your videos should be purposeful.”

After she started her YouTube channel about living beautifully and ethically on a budget, she began to notice that there wasn’t a graphic designer for YouTubers who understood and catered to influencers needs. She stepped up again and began working with a few influencers. Now she’s working with more high profile influencers and she’s doing it full-time from home. As you’ll hear in this episode, she has a passion for design and she shares a lot of the knowledge you’ll need to level up your brand.

“Do what you would click on if you were trying to find the information you were giving to your audience.”

Check out the show notes.

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the YouTube Power Hour Podcast Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram

Editing your videos can be scary, but we're here to your rescue! We’ve got you covered as lifestyle YouTuber and video editor, Emily Olson, steps in to save the day. In this episode, she shares the most important tips and tricks you need to know to make your videos stand way above the rest!

“I want to tell people, don’t put that much pressure on yourself. A lot of YouTubers have a lot of help, as they should.”

When Emily started on YouTube, she had aspirations of getting to the top of the makeup & fashion niche. But through pursuing her creative passions, she serendipitously got connected to another YouTuber, Nikki Phillippi, and her editing career magically began. Now she jokingly calls herself a “full-time YouTuber who doesn’t make videos” and works with Nikki Phillippi full-time, as well as a number of other creators.

“I think you have to be bad at something before you’re good at it.”

I really love Emily’s passion. She pours so much into each video she edits, and her goal is always to bring out the best in the person she's editing and make them look as good as possible. Emily lives in California with her droneographer husband and two children.

“Put a blooper, a two-second scene in the beginning, to hook the audience, give them a tiny preview, and then go to the intro.”

Check out the show notes.

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the YouTube Power Hour Podcast Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram

Tune in for a huge announcement plus hear what Bootcamp alum have to say about their experiences with the Zero to Influence Bootcamp!

Join the Zero to Influence Bootcamp!

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the YouTube Power Hour Podcast Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram